I write content for a living… … so I should be happy that, in 2013, the biggest challenge for B2B content marketers is “producing enough content.”
But, I’m not happy! Why? |
Of course, you may say: “That’s your opinion. I think differently”.
And I will answer: “I’m not alone. Joe Pulizzi also believes that more content it’s not the right path”.
Listen to Joe opinion at “The Future of Content Marketing: A Special Report on 2013 Benchmarking, Budget and Trends”.
And you? What’s your opinion?
Thanks and please let me know how I can help you,
Maria Spínola
“IT B2B Content Marketing Monster Tamer”
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B2B Content Marketing Mapping & Copywriting
+351 91 293 05 19